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Concept Design

The Hornet Shop

A modern e-commerce website concept designed for Roswell High School students and supporters.

Category
E-Commerce
Studio
KODEX
Full website preview of the The Hornet Shop design concept

Overview

The Hornet Shop is a design concept exploring what a modern online spirit store could look like for students, families, and supporters. It is a portfolio concept created by KODEX and is not an official school website or a paid client project.

Goals

  • Make spirit wear easy to browse on a phone
  • Highlight new drops and seasonal collections
  • Keep checkout simple for parents and supporters

Palette

  • Hornet Gold#F5C518
  • Jet#0B0B0B
  • Chalk#F6F6F4

Key Features

Product catalog

Filterable grid of apparel and accessories with sizes and pricing.

Featured collections

Hero banners for game days, seasonal drops, and limited items.

Mobile-first cart

A lightweight cart flow designed around thumbs, not mice.

Bold school branding

High-contrast colors and type that feel energetic and proud.

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